Barclays Capital: Magic boxes
We had no brief from the company. We only got logos, speaches and conference. They wanted us to give originalty to the event, avoiding the strictness and sobriety of this type of conference. We decided to use the corporate blue of the company and to put black and white boxes as if they were exhibitors. From each box, white flowers illuminated with LEDs were hanging and changing colours. It gave a special magic to the event.